Marketing Consultant Sr

Health Net, Inc. (NYSE: HNT) is among the nation’s largest publicly traded managed health care companies.  Health Net’s mission is to help people be healthy, secure and comfortable.  The company’s POS, HMO, insured PPO, behavioral health and government contracts subsidiaries provide health benefits to more than 7 million individuals.  For more information on Health Net, Inc., please visit the company’s Web site at www.healthnet.com


 


JOB SUMMARY:


 


Support the marketing and sales teams with planning, monitoring results and strategic acquisition initiatives.



ESSENTIAL DUTIES AND RESPONSIBILITES:

Gather data, conduct research, analyze business needs and trends, and develop strategies to support business decision-making for acquisition and retention of Medicare Eligible Membership. 
Model and/or design business processes and corporate data, as needed. 
Standardize reporting procedures, metrics and financial data to allow a clear view of acquisition efforts.
Organize and participate in review sessions with regional and corporate marketing management.
Develop understanding of company strategic plans and long-term objectives while maintaining industry and functional knowledge. 
Make recommendations on marketing and sales operational changes to improve results.




EDUCATION/EXPERIENCE/MINIMUM REQUIREMENTS:



Education:


 


Bachelor’s degree in Business Administration or Information Systems
Masters in Business Administration is preferred


 


Knowledge, Skills & Abilities:


 

Minimum 2 – 3 years related work experience in senior level marketing position, assisting with campaign generation and results reporting
Minimum 3 – 4 years experience in healthcare industry
Experience with direct marketing and database marketing is preferred
Previous experience implementing analytical modeling for segmentation
Strong analytical, decision-making and problem-solving skills
Ability to work effectively within a team and actively promote team building
Excellent oral, written and organizational skills



OR



Any combination of academic education, professional training or work experience, which demonstrates the ability to perform the duties required for the position.


 


Health Net, Inc. supports a drug-free work environment and requires pre-employment background and drug screening.
 
Health Net and its subsidiaries are an Equal opportunity/Affirmative Action Employer M/F/V/D.