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Manager, Marketing & Communications
| Details |
Country: USA
Location: AZ Tempe
Total applied: 33 Relevant Work Experience: 5+ to 7 Years
Career Level: Manager (Manager/Supervisor of Staff)
Education Level: Bachelor's Degree
Job Type: Employee
Job Status: Full Time
Job Shift: First Shift (Day) |
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Manager, Marketing & Communications
US Airways is seeking a Manager for our Marketing & Communications division. Some of the responsibilities include:Managing a team responsible for all online marketing, communication and advertising activities including web site, e-mail, online banner advertising and keywords. The team is also responsible for the development of annual and project-based marketing plans that support the US Airways, Dividend Miles and US Airways Vacations brands. Developing and executing marketing plans to support airline, US Airways Vacations and Dividend Miles products, services and partners – channels include online, e-mail, direct mail, in-flight video and magazine Writing online and e-mail marketing content to support the airline, Dividend Miles and US Airways Works with ad agency to develop and execute print advertising strategies Negotiating and reviewing online banner advertising and keyword buy agreements (rates, placements, parameters, etc). Analyzes and reports on e-mail, online and banner advertising campaign statistics and revenue Works with US Airways Vacations and Dividend Miles partner and product mangers to ensure that all products, offers, services and partnerships are accurately represented on the web site and in print communications Works closely with other Consumer Marketing staff to identify opportunities to promote products and services across multiple channels Works with Corporate Communications department to promote all airline products through editorial and PR channels
Job Requirements:Undergraduate degree in Marketing or related field required, MBA preferred Airline/travel industry and advertising agency experience preferred 5 to 7 years experience in advertising, brand management and promotions in online and offline channels including web site, e-mail, online advertising, keywords, print, radio, television and outdoor· 5 to 7 years experience in executing effective online marketing campaigns including knowledge of campaign best practices and creative design stands Minimum 3 years copywriting experience Minimum 3 years experience in the development of marketing and advertising plans Excellent written and verbal communication skills Extremely well organized with the ability to perform under tight deadlines Travel industry and advertising experience preferred
US Airways offers an excellent comprehensive benefits package including FREE world-wide flight benefit! COME FLY WITH US!!
To apply for this positon, please click on this link: http://careers.peopleclick.com/jobposts/Client_USAirways/BU1/EXTERNAL/PCK376-3427.htm
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